Food and Drink make up over 85% of the total health market in India. It is no longer a matter of dieting or faddishing, but it has become a lifestyle and a part of social bonding. India has been known to be the land of diversity, where different cultures intermingle and intermix each other in bliss. Food and Drink habits in India reflect this rich cultural heritage. The people of India are known to be healthy, but still they are prone to various kinds of ailments, mainly due to their unhygienic ways of life, eating disorders and junk foods, which can weaken the immune system. A good example of such unhealthy eating habits is the immense consumption of burgers, fried items, junk foods etc.
Food and Drink supplies are becoming an important part of Indian lifestyles. The ever growing popularity of non-vegetarian foods and dairy products are gradually changing the diets of Indian people. Dairy products are the staple diet of millions of Indians. Although most of the population in India eats non-vegetarian foodstuffs, but still it is slowly changing their diet habits, replacing meat-based foods with grains and non-fat dairy products.
Foods and Drinks consumption in India have definitely changed over the years. With changing lifestyles, people have grown more aware of their diets. People are also becoming conscious about their health and the best way to stay healthy and fit is through a balanced diet. With the westernisation of diets, there has been a change in food vocabulary, from’saag’ to ‘chutney’ and ‘bhel puri’ to ‘roti’. Most of the people, who are not conversant with the western language, consume these words in their daily food vocabulary without knowing its original meaning.